It’s not surprising that web designers consider the web as the sum of wireframes or mockups, code, and content management systems. But for a web designer in Singapore to succeed in building a winning website, a well-planned web design strategy is crucial, and that strategy has to be laid out with a focus on the business goals.
As a professional web design agency, we keep a few purposes in mind such as introducing the clients’ brands to their visitors or customers, attracting them to interact with the websites or make purchases. An ideal team of web designers should have the talent to create and use a design to build a website in a way that the client’s goals are properly addressed.
In fact, none of these could be possible if the idea of determining a web design process was unknown to the community of web designers. What’s this all about? Is it only about the front-end part of the job or a mix of design and development?
Yes and no! We should think of a key strategy that combines the design and content elements leading to a piece of design that ensures a strategic and powerful web presence.
What Are the Phases That a Web Designer in Singapore Must Follow?
A communication process is instrumental to anything we do on the web. Similarly, web design requires a communication process which results in a complete work flow incorporating the definition and scope of the project being handled, architecture and wireframe, design and development, testing and launch. In this article, we’ll discuss all these phases one by one.
Definition and Scope of a Web Design Project
Determining what exactly you want to achieve with the website is the first step. You might have a set of objectives and goals. Bring them into consideration because they are going to affect all your future decisions regarding the web design, and hence the website itself, from structure and naming to navigation and overall visual aspects.
In a word, you need to create the summary of the project where you’ll put all the strategic goals behind getting a website designed along with the understanding of your audience and competitors. Another key element to include here is the message that you want to spread across the audience and attract them.
Project Scope
Identifying the scope of a project helps us understand the expectations of our clients clearly. In doing so, a web designer in Singapore needs to outline all major activities and their associated tasks with proper schedules for each activity. The timeframe with the dependencies that lie between different activities needs to be set with due caution.
Architecture and Wireframe
When we create a site’s architecture, we include its sitemap as well as the wireframes of each page. The sitemap lets us ensure that all key pages have been planned for the site, and relationships between those pages along with the navigation have been visualized.
Wireframes show you how your content will appear on the site’s pages. In practice, we don’t try to display any actual element of the design but a complete guide to show the content hierarchy.
Visual Design
Upon the completion of the above step, you’ll have a blueprint for your site. With that, it’s time for a visual style which is likely to be based on your company’s visual brand. Your goal is to make a connection between the Web and each form of communication that your company has. A knowledgeable web designer in Singapore attempts to convey the key perceptual ideas of your brand within the design.
Development
If you approve of the design created by your web designer in Singapore, it needs to be fleshed out, and new content should be developed. With old content that is useful but not very appealing at this moment, you can look to refine them with slideshows, podcasts, videos, and other visual media elements. Technically speaking, we write down the HTML and the CSS to bring the design into life and a user-friendly interface.
Testing and Fixing
Once your web designer in Singapore has completed the development phase according to the plan; the site which should be on the production server needs to be tested thoroughly. Testing is no less important than any part of the web design process.
At this stage, the designer has to check if the site has been built with complete adherence to the design. All the navigation (menus) and pages need to be checked with caution, so nothing escapes the attention of the professional doing it.
The site should be tested across all major web browsers because some of the elements might not just work properly on all browsers. Even the media elements should be checked to ensure that they’re loading or playing correctly.
Remember that this is the last step to take before launching the site. Negligence towards anything at this stage may result in poor user experience, the last thing you need or want.
Launching the Site
This step may seem simple or small because the hard work has already been completed. Well, you’re not wrong. Nonetheless, this step is why you’ve had the design created and developed into something presentable (a website, of course). This is about making the site available to the users whom you’ve created it for.
Many of our fellows working for other web design agencies in Singapore might want to think that their job is done with this step. But we don’t have the same opinion because the Web, as we see it, is a ‘fluid medium’ subject to change more often than we want to admit. So, you cannot really call it a day.
This means you should be able to hire a web designer in Singapore or a company that has the reputation for being reliable and trustworthy, so you don’t need to wonder who will keep working on your site when required. Planning to hire one? You just happen to be where you need. Call us today and let’s see how our talented designers can assist.
